"I need to talk to my spouse" can be a real next step or a polite way to exit the conversation, and treating every "check with my partner" the same way costs you the sale.

In this class, you'll learn how to tell the difference, how to make sure you're actually talking to the real decision maker, and how to set up that conversation so it works in your favor instead of becoming a black hole. You'll leave with language that respects the relationship while still moving the sale forward.

Chasing yes makes conversations feel high stakes. Chasing no makes them feel free.

In this class, you'll learn why aiming for a no can actually get you to yes faster, and how to stop softening your ask out of fear of rejection. You'll leave with a new way to measure success in a sales conversation, and language that lets you ask directly without the pit in your stomach.

Join Exactly What to Say® Certified Guides Nicole Cramer and Renee Funk for two hours of interactive, hands-on sales communication training.

You’re preparing for the sale. But are you preparing for the conversation?

You know your product. You know your service. You’ve rehearsed your pitch.

But what is the cost of your conversations that don’t convert?

Lost sales. Missed opportunities. Relationships that never get past the first conversation.

Could it be possible that it’s not your prices, it’s not the market, it’s not your offer…but it’s not knowing what to say that’s standing in the way of your sales?

The most influential conversations don’t happen by accident. They happen by design.

Join two Exactly What to Say® Certified Guides, Nicole Cramer and Renee Funk, for a two-hour, interactive experience that takes sales training out of the classroom and puts your communication skills into play.

You’ll learn the repeatable framework behind influential conversations, discover powerful phrases, and put them to the test through interactive exercises and real-world scenarios.

This isn’t another sit-and-listen sales seminar.

This experience is designed as a game (yes, with a soccer ball). And when we play together, everyone wins.

No robotic scripting. No boring lectures. No awkward networking.

You’ll leave with practical skills, intentional conversations, and genuine connections with professionals who focus on being better than their fee.

What You’ll Walk Away With

• A repeatable framework for preparing for conversations that matter

• Powerful Exactly What to Say® phrases you can use immediately

• Hands-on practice applying language in real-world situations

• New professional connections

• Your own copy of Exactly What to Say®, included with your ticket

• More confidence walking into your next high-stakes conversation

Who Should Attend

Sales professionals, entrepreneurs, business owners, and leaders who want to turn more conversations into opportunities.

Because the conversation you DON’T prepare for is the opportunity you never get back.

Come ready to think, connect, and participate. Most of all, come ready to have fun and build the confidence and competence to win your next critical conversation.

Bring your curiosity. Nicole Cramer and Renee Funk bring the game.

A consultation is not a place to pitch. It's a place to diagnose.

In this class, you'll learn how to structure a discovery-style conversation that builds trust and naturally leads to a clear next step. You'll leave with a simple flow you can use for every consultation, without it feeling like a script.

Most of us were never taught how to ask for what we want. We just learned to avoid the discomfort of asking at all.

In this class, you'll learn where that hesitation actually comes from and how to move through it in the moment. You'll leave with a simple mindset shift that makes asking feel less like a risk and more like a normal part of the conversation.

Reaching out to someone new does not have to feel like begging for their attention.

In this class, you'll learn how to open a conversation with genuine curiosity instead of a pitch, and how to make the first message feel like an invitation, not an ask. You'll leave with openers you can actually picture yourself sending.

A "maybe" or a "not right now" is not a closed door. It is information, and how you respond determines whether the conversation continues.

In this class, you'll learn how to follow up after a soft no without sounding desperate or giving up too soon, and how to figure out what's actually holding someone back. You'll leave knowing how to keep the door open and turn hesitation into a real next step.

The moment a conversation starts feeling rehearsed, people feel it too.

In this class, you'll learn how to internalize your talking points so they come out naturally, in your own words, every time. You'll leave with a practice method that builds fluency without memorization.

Price objections are rarely just about price.

In this class, you'll learn how to figure out what's actually behind the pushback, whether it's value, timing, or trust, and how to respond without discounting or getting defensive. You'll leave with a framework for talking about investment that feels honest instead of salesy.

Most sales conversations fall apart because we're too busy pitching to actually find out what the person needs.

In this class, you'll learn how to ask questions that uncover real motivation, not just surface-level answers. You'll leave with a handful of go-to questions that help you understand your prospect faster and lead the conversation instead of following a script.

Follow-up does not have to feel awkward, pushy, or like you are chasing someone for an answer.

In this class, you’ll learn how to reconnect with purpose, make your message feel personal, and give your prospect a relevant reason to respond. You’ll leave with practical ways to stay present in the conversation without relying on another “just checking in” message.

Sometimes, the difference between a conversation that stalls and one that moves forward is simply knowing what to say next.

In this class, you’ll learn simple, natural phrases that reduce pressure, create connection, and help your prospect feel more comfortable taking the next step. No memorized scripts or complicated formulas—just intentional language that leads to better conversations and better decisions.

“I need to think about it” can mean a lot of different things—and guessing usually does not help.

In this class, you’ll learn how to uncover what your prospect actually needs to think about, ask questions that create clarity, and help them confidently decide what comes next. This is not about pushing for a yes. It is about making it easier for someone to make an honest decision.

Join Nicole Cramer on May 14, 2025, for an inspiring Professional Development Luncheon hosted by Murfreesboro Young Professionals. This exclusive in-person event is designed to help you sharpen your communication skills, build stronger connections, and master the art of sales conversations—whether you’re selling a product, an idea, or yourself as a professional.

Enjoy valuable networking opportunities, a delicious lunch, and an engaging session where Nicole will share actionable strategies to help you confidently navigate business conversations and overcome objections.

Don’t miss this chance to learn, connect, and grow with like-minded professionals in an event designed to elevate your success.

Nail The Sale: Turning Objections Into Opportunities is more than just a sales training—it’s about stepping into self-leadership and mastering the conversations that shape your success. As entrepreneurs, coaches, and sales professionals, our ability to confidently navigate objections isn’t just about closing deals—it’s about leading with clarity, conviction, and influence.

Hosted by Nicole Cramer, sales coach and Certified Guide for Exactly What to SayⓇ, this session will equip you with the mindset, strategies, and language to transform resistance into results. When you take control of the conversation, you take control of your business.

What You’ll Walk Away With:

✅ The top objections you NEED to master (and exactly what to say!)
✅ How to flip hesitations into opportunities—effortlessly
✅ Confidence to lead tough conversations like a pro
✅ LIVE 30-minute training + 15-minute Q&A to get your questions answered!

Sales is leadership. The way you respond to objections defines your ability to guide, influence, and inspire action. If you're ready to step into self-leadership and take control of your sales success, this training is for you.

Don’t let objections hold you back—learn how to turn them into your greatest advantage!

The difference between a lost opportunity and a closed deal often comes down to the questions you ask.

Too many sales conversations stall because the right questions aren’t being asked at the right time. That’s why I created Nail The Sale: Questions That Close Deals—a LIVE 45-minute workshop + 30-minute Q&A designed to help you master the art of asking strategic questions that move conversations forward effortlessly.

In this session, you’ll discover:
✔ How to craft powerful, conversation-shifting questions that uncover real needs and desires
✔ The secret to guiding—not pushing—your prospects toward a YES
✔ Why the best salespeople don’t sell, they ask—and how you can, too
✔ Live Q&A to get answers to your biggest sales questions in real-time

Selling isn’t about convincing—it’s about guiding. And the right questions make all the difference.

Ladies, how many times have you faced that “maybe” moment in a sales conversation? You know they’re interested, but you’re unsure how to guide them over the edge.

This first Nail The Sale session of the year is here to change that. Learn how to confidently turn a “maybe” into a “YES” by understanding your clients’ needs and emotions, empowering them to say yes to themselves—and to YOU.

It’s not just about closing a sale; it’s about creating connections that inspire action. Let’s make this your year to Nail The Sale!

Welcome to Nail The Sale: Asking the Right Questions to Close More Deals, a masterclass created exclusively for women to help you close more deals with confidence.

In this session, you'll learn how to ask powerful, strategic questions that uncover client needs, build trust, and guide conversations toward successful outcomes. This program is designed to empower you to transform every conversation into an opportunity, so you can close with ease and confidence.

Want to get ahead of objections before they derail your sales conversations?

Join me and Andrea Daniels on December 13 for a complimentary class where we'll share simple, actionable steps to handle objections and make decision-making easier in any business conversation.

This session is a sneak peek into our Exactly What To Say®️ workshop starting in January. Whether you're a seasoned professional or aiming to elevate your communication skills, this class will help you master the art of handling objections and create successful outcomes.

Don’t miss out—sign up now to start communicating with confidence and professionalism!

Are you ready to make 2025 your best year yet?

If you're a professional service provider—creative professional, accountant, real estate agent, or self-employed entrepreneur—this webinar is designed just for you!

Join me and Carlos Garcia for an action-packed session where we’ll share proven strategies to help you build a high-quality prospect list, set intentional goals, and accelerate conversations to close more deals.

Welcome to the Nail The Sale program, a masterclass dedicated to objection handling, designed specifically for women, by a woman.

In this masterclass, you will learn how to handle objections before they can derail our conversations. The goal is to create a framework that empowers us to transform objections into opportunities.

This training provides you with the skills to handle conversational objections more effectively. Whether you are a team lead working with a challenging employee, a real estate agent wanting to overcome the common objectives from buying or selling homes or a parent dealing with a difficult teenager, this course empowers you to approach such conversations confidently.

This workshop is designed to upskill all sales professionals and systematically support their prospecting process to create more opportunities. You will discover strategies to become highly organized with your approach to prospecting and will immediately implement the tools to elevate your success in sales.

Are you tired of hearing "no" from potential clients? In this session, we'll provide you with practical strategies and techniques to turn a firm "no" into a promising "maybe." Learn how to reframe objections, build rapport, and keep the door open for future possibilities.

Don’t let a "no" be the end—learn how to move it to a "maybe" and keep the conversation going!

Welcome to the Nail The Sale program, a masterclass dedicated to objection handling, designed specifically for women, by a woman.

In this masterclass, you will learn how to handle objections before they can derail our conversations. The goal is to create a framework that empowers us to transform objections into opportunities.